Vidyard CEO Michael Litt discusses lead generation and iterative product development.
As CEO of video analytics platform Vidyard, Michael has helped his startup grow into a lucrative & well-respected business. In previous videos, he has provided us with great insight about early customer acquisition and tapping into startup communities.
Here, Michael discusses the key facets of lead generation and teaches us how to best track success. He also talks about the importance of constant iteration and optimizing the product in response to customer feedback.